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Six Towns Daily is free, independent local news for Stoke-on-Trent and Newcastle-under-Lyme. Our readers are local, engaged and loyal, and your brand sits alongside content they trust. No pop-ups, no banners and no noise.
Readership & reach
We are new and growing fast, and we would rather show you real, current figures than inflated promises. Here is exactly where we are.
Figures updated monthly. We share a live analytics snapshot with every sponsor, so what you see is what you get.
Who reads us
Every reader is based in Stoke-on-Trent or Newcastle-under-Lyme. They are not here by accident. They came looking for local news, and they found it.
Hyper-local
Our coverage is exclusively Stoke-on-Trent and Newcastle-under-Lyme. Every reader is your neighbour and your potential customer.
Genuinely engaged
Readers care about what happens in their area. They read articles in full, leave comments and share stories. High engagement, low bounce.
Growing fast
Sponsors who come in early get maximum visibility, locked-in pricing and the benefit of being tied to something the local area is getting behind.
No algorithms
Every reader sees every story. There is no feed, no targeting and no system deciding who gets shown what. Your sponsorship reaches the full audience, every time.
Audience demographics
A snapshot of our readership. We share a full, live analytics breakdown with every sponsor, so you always know exactly who is seeing your name.
Age
How they read
Most readers find us on their phone, out and about in the towns you serve.
Where they are
A tight local footprint. No wasted reach on people who will never walk through your door.
Engagement
Reach is nothing without attention. On a page with no adverts, no pop-ups and no clutter, your single credit is one of the only brand marks a reader sees.
Brand on the page
Yours. Not one of dozens fighting for a glance. On a typical news site your ad competes with a dozen others. Here it stands alone.
Pop-ups or banners
Nothing gets dismissed, blocked or scrolled past on reflex. Readers aren't banner-blind here, because there are no banners.
Reasons to return
Fresh local stories every day bring the same readers back again and again, seeing your name each time they do.
Sponsorship packages
No programmatic ads, no pop-ups, no cookie banners. Your brand sits alongside trusted local journalism, clearly and quietly, without interruption.
Site Sponsor
Your brand sponsors the entire site for the month. A "Supported by" credit with a link to your business sits in the footer of every single page. Every article, every section, every visit. Clean, permanent and always visible. One sponsor at a time, so you are never sharing the space.
Section Sponsor
Sponsor a single section of the site. Choose from News, Sport, Business, Community, Events, Health, Education, Crime or Transport. Your brand appears alongside every article in that section, reaching readers already interested in what you do. One sponsor per section, no exceptions.
What's included
Every package includes the following as standard.
Monthly performance report with page views and reach
No lock-in, cancel any month with no questions asked
Followed link to your website or social profile
Exclusive placement, one sponsor per slot, no competition
Shoutout on our social channels when sponsorship goes live
Live within 24 hours, we handle all setup
About Six Towns Daily
Six Towns Daily launched in 2026 as a free, independent alternative to paywalled regional news. No pop-ups, no consent banners, no autoplay video. Just clean, fast local journalism that people actually want to read.
Our readers are not distracted by other brands when they visit. They are not banner-blind. They notice what is there, and right now, that could be you.
Visit sixtownsdaily.co.uk